Sage
Master Every Moment with Sage, global leader in premium kitchen appliances, from world-class espresso machines and innovative soda makers, waffle makers, air fryer ovens to beautifully designed kettles and toasters.
Same Products. Same Performance. Now as Sage.
Trusted kitchen appliance leader Breville transitions to Sage, bringing the same award-winning performance under a refreshed identity.
South Africa’s coffee enthusiasts and home cooks have long relied on Breville for café-and-restaurant-quality experiences at home. Now, Sage continues this legacy, delivering the same innovative engineering, design-led excellence, and user-centric features that have made Breville a household name. From coffee favourites such as the Barista Express and Barista Touch Impress, to new kitchen favourites such as the Oracle Jet, InFizz Fusion and the No-mess Waffle maker, Sage brings world-class coffee and cooking innovation to local kitchens.
Founded in Sydney in 1932, BRG (Breville Group) is a global leader in premium kitchen appliances. Operating as Sage in EMEA and Breville in Australia, North America, and Asia, the Group is renowned for its award-winning coffee equipment and smart cooking innovation.
Everything you Trust About Breville Lives on in Sage
Same Products
Your coffee favourites such as the Barista Express, Barista Touch Impress and Bambino are still here as Sage, along with the same juicers, blenders, toasters, kettles, grills and more.
Same Quality
While the name is changing, the craftsmanship, design and award-winning technology remain exactly the same.
Same Accessories and Parts
Your current jugs, filters and parts are still fully compatible with Sage machines and you will still be able to access replacement parts for your current Breville appliances.
Great After-Sales Service
Not only does service access remain the same, but because the move to Sage aligns South Africa with the EMEA market, we can now offer even better after-sales support.
Your Questions Answered
A Sage for Every Moment
Sage InFizz Soda Maker
Add Fizz to your everyday. Fizz juice, tea, cocktails, wine. Conveniently store in the fridge. Innovative FusionCap™ gives you more control.
Sage No Mess Waffle Maker
We elevated the subtle art of waffle making by directly addressing its only trouble spot: batter splatter. The circular moat catches and cooks excess batter, keeping it all in play. Browning control lets you choose from light and fluffy to crispy.
Master Every Recipe
Learn More About Your Favourite Sage
Editorial
The Sage Barista Express
Sage’s Barista Express™ machine lets coffee-lovers like you produce your own barista-quality third wave coffee in your own home. In these videos, join our host in a complete walkthrough of each step involved with unboxing, assembling and using a Barista Express™ espresso machine.
Editorial
The Sage Oracle Jet
Everything you need to know about your Oracle Jet coffee machine, from set up to creating cafe quality coffee at home.
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Enjoy the benefits of exclusive Sage kitchen appliances backed by the latest technology and world class design.